Bachelor of Business Administration with Honours at Universiti Kebangsaan Malaysia is a four-year undergraduate programme designed to provide comprehensive knowledge in business and organisational management. The curriculum covers core areas including management, marketing, finance, entrepreneurship, human resource management and strategic planning.

The programme emphasises analytical thinking, leadership development and decision-making skills through case studies, practical projects and structured coursework. Students are trained to understand business operations within both local and global contexts.

Graduates are prepared for careers in corporate management, marketing, finance, entrepreneurship and public sector administration, and may pursue postgraduate studies in business or related disciplines.

Fees

Programme Requirements